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About
Rachel

Passionate about the intersection of sports, creativity, and personal growth, Rachel is dedicated to helping athletes build authentic, impactful brands.

Rachel was born in Texas and raised on a farm in central Virginia. Growing up, she spent her days playing sports with her older brother and sister, riding horses alongside her mom, and bonding over games with her dad and grandpa - both avid Buffalo Bills fans.

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Her love for sports stems from the unique mix of competition and creativity it offers, especially at the highest levels, but her work is grounded in faith, prioritizing trust and relationships above external achievements.​

Before stepping into the professional arena, Rachel was a dedicated athlete in her own right. She played polo at Cornell University, where she captained the Women's Polo team. She later continued her athletic journey at the University of Virginia, competing for UVA’s polo team during her graduate year and strengthening her ties to the UVA community. Her time as a student-athlete gave her firsthand insight into the challenges and opportunities athletes face when building their personal brands.

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Rachel holds an M.S. in Commerce with a concentration in Business Management and Marketing Analytics from UVA’s McIntire School of Commerce, alongside a B.A. in Sociology from Cornell University, where she focused on the impact of representation in sports media. Her diverse expertise spans video production, PR communication, digital analytics, and social media management, making her well-equipped to support athletes in various capacities.

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Driven by her faith, Rachel upholds trust, transparency, and integrity in every professional relationship. She also has a deep passion for creativity, which she brings to every project she undertakes.

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Rachel's Time as an Athlete

After playing every sport she could get involved in growing up, Rachel went on to play polo in college.

 

First, she played for and captained the women's varsity team at Cornell University, and then as a graduate student went on to play with the reigning national champions at the University of Virginia as she pursued an accelerated M.S. in Commerce. 

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Despite the challenge of managing a rigorous academic course load and working in media production all while playing a sport, Rachel has never said no to a challenge and always loved being part of a team and building strong relationships while working towards a common goal.

Say hello,

and let's work together.

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